Shaping Uber's Ethical AI Production Guidelines
Ethics, Human likeness brian coonce Ethics, Human likeness brian coonce

Shaping Uber's Ethical AI Production Guidelines

As generative AI unlocked new creative efficiencies, it introduced critical legal and brand risks regarding how we authentically represent our communities. To navigate this ambiguity, I spearheaded Uber’s Ethical AI Production Guidelines to establish definitive guardrails for global execution. This strategic framework empowered teams to innovate boldly while fiercely protecting the lived realities of the people who power the platform.

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